Desiree Perez, the top Roc Nation executive and associate of Jay-Z, met with Universal Music Group Chairman, Sir Lucian Grainge, at his Santa Monica office in the second week of April 2017. Interestingly, Jay also joined, her and speculations are sparking that UMG is going to buy a stake in the Roc Nation. If this happens, Jay will find better resources to develop new talents and expand his streaming services Tidal. Per UMG insiders, the firm already has a distribution partnership with Roc Nation, and if it could make a significant investment in the later, that can help the firm to make a better stake on Roc Nation artists. Additional article to read on pagesix.com.
It is reported that Desiree Perez and Jay decided to take the business to UMG as his $150 million contracts for ten years with Live Nation is going to end in 2018. In 2008, Jay and Live Nation made a “360 deal” that allows both the parties to sell their stake to other or buy the Roc Nation completely. There are reports that while Live Nation is interested in continuing the deal on touring with Jay, it is not planning to support recorded music division. It should be noted that Roc Nation has many highly successful artists including Rihanna, Fat Joe, Meek Mill, and Shakira, apart from Jay. Additional article to read on imdb.com.
Perez is the associate to Jay for almost 20 years. She was the producer of “Change: The LifeParticle Effect” and “On the Run Tour: Beyonce and Jay Z,” two music documentaries released in 2013 and 2014 respectively. Head over to hitsdailydouble.com for additional article. Perez is considered to be a fierce negotiator and known for crunching numbers. Her negotiations in Beyoncé Formation stadium and Rihanna Samsung deal were appreciated by the stakeholders. Perez is deeply involved in the day-to-day operations of Roc Nation including labeling operations, management, and publishing. She was also instrumental in making the services of Tidal a grand success. Check igstars.com for a related article.
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