Roberto Santiago: Creating a Shopper’s Wonderland

Roberto Santiago is just one of many entrepreneurs that are attempting to take advantage of the growing popularity of shopping malls in Brazil. What sets him apart from the rest is that he has made it his personal mission to provide quality and a cutting-edge experience to his customers, a service that is unmatched by his contemporaries. In a time of great economic crisis, more people are turning to these quality experiences. With less money to spend because of the economic crisis, the people of Brazil are showing that they want to invest their money into something that shows a certain degree of care and thoughtfulness.

 

Santiago saw the economic climate many years ago when he first began mulling over the idea of opening his own shopping center. The financial situation in Brazil certainly proved to be a major concern for most businessmen as they moved forward. Santiago looked at this challenge and sought to overcome it. He obtained a degree in Business Administration from the University Center of Joao Pessoa and began spectating land. In 1987 he purchased the land that would eventually become the famed shopping center Manaira and in 1989 he opened its doors to the public for the very first time.

 

A spectacle to behold is the beautiful concert hall situated on the top of Manaira. This facility, named Domus Hall, is the crown jewel of one of Brazil’s best shopping facilities. When it was originally conceived, Domus Hall was intended to be a venue that could accommodate most events. While it does maintain that trait, Domus Hall is also the epitome of luxury and class. Individuals situated within the facility will be impressed by its up to date fixtures and modern technology. Designed to comfortably accommodate over 4,000 individuals, it can safely fit in over 10,000 if they are standing. The venue is truly a sight to behold.

 

Manaira’s cinemas, in conjunction with their gaming area. are also a source of fun and entertainment for patrons. Not only does the gaming area contain over 300 different systems, they are geared towards different age ranges and interests. This means that patrons of all ages will find fun there. The cinemas are advanced in their own right. In addition to updated facilities, patrons can participate in 3D entertainment with seats that adjust to the entertainment.

 

When Santiago created this facility, he envisioned a place where the customer would go and never want to leave. Manaira meets that goal perfectly. As He continues to build his empire, it is apparent that Santiago is not just a developer, he is building actual wonderlands for his customers. There is no doubt that as he progresses through his projects, they will only get better